The 2nd edition of the SnowKidz Report has been released. The report looks at a number of aspects of the SnowKidz programme including global reach, support from partners, social media growth, Organiser feedback and statistics on the events.
Feedback from the public surveys revealed interesting points such as the most common reason for not attending events is "not knowing the events took place", and that the most interesting offer from Organisers is the "free/discounted equipment use".
Already the 1st edition of the report has received widespread positive feedback with users noting that the statistics provided have been helpful in their decision to stage and attend events. The report has been downloaded by 13’000 users and has had more than 36’300 views online.
As well as helping SnowKidz Organisers, FIS hopes that by publishing the data, key stakeholders in the snow sports industry can gain a better insight into the snow sports customers and make educated decisions on their products.
Source: fis-ski.com
